The President's thinking consciousness is
very important, most of the President have "small entrepreneurs
consciousness", is the enterprise long-term growth are not the thought of
the source. The enterprise must realize the long-term development in thought to
from "small entrepreneurs consciousness" to "the big
entrepreneurs consciousness".
Some electronic Co., LTD. Is a collection
of r &d, production and sales in one of the private enterprise. Company was
set up three years, two years before the rapid development in the period, from
the establishment of sales in the period of the hundreds of thousands of yuan
jumped to more than five thousand yuan, but nearly 1 years, the company not
only have no development, and gradually sales to drop. Through a period of time
for the company's survey and observation, discover this company has below are
some phenomena:
(1) the company many employees is the
general manager family middleman, "family staff" privilege, part of
the "family staff" notarized by the general manager, allow late,
leave early and some other special power; "The family staff" enjoy
super treatment, "the family staff" common salary to be higher than
other ordinary employees, or even individual "family staff" higher
wages to the superior almost 1 times; Part of the "family staff"
don't respect other employees, also often ignore the enterprise rules and not
to the higher command.
(2) in the company of the top positions,
some "family staff" possession, their qualifications and ability are
much lower than a few of their subordinates; Some other position is similar,
"family staff" than other flexible employees have more
"upgrade" priority; Some ordinary employees for the general manager
or "family staff" not satisfied by the company to "fire"
off, including with the suffering of the total of 3 years old employees.
(3) the company pay levels far below market
average salary, the company senior management staff to lower than market
corresponding wage level position in half, and common clerk also lower than
many market wages; The sales staff salary executes is "low basic salary +
high commission" salary system of basic salary can barely keep a no burden
"bachelor" the basic life needs, for a have certain experience in
sales, and you have a family or burden of people, basic salary far less basic life
need.
(4) the general manager of the company's
things really "meticulously," small to bother about, sometimes over
some of the higher levels of employees often, to direct the work staff. On many
issues, general manager usually do not listen to others perspective on things
and to deal with things train of thought, and, with his own understanding and
experience directly made a decision.
(5) in addition to the general manager
often over some staff management superior outside, some "family
staff" often wielding the "stick" command other department or
smooth level work, also usually don't directly to the immediate superior
management, across the immediate superior to the general manager.
A, what was the reason for the "small
entrepreneurs consciousness" phenomenon
Many small and medium-sized enterprise
exists in the case of electronic company similar phenomena, especially in some
family enterprise or private enterprise, the phenomenon is more typical.
Because of this phenomenon for small and medium enterprise "disease",
in order to facilitate analysis, we call this phenomenon as "small
businesses phenomenon".
What was the reason for the "small
businesses phenomenon"? Undeniable, business owners think every day in the
business management and business operation questions, to take effective
business strategy and management behavior, in order to achieve both can
reasonable avoid risk and can create the purpose of profit. However, many
business owners and their actual result of not the good will of wishful thinking,
their business strategy and management behavior often received their own
potential consciousness the domination of the victors. These business owners
latent consciousness itself is wrong, it also decided to take their business
strategy and management behavior is wrong, this wrong operation strategy and
management behavior of course also decided to enterprise management failure.
From the case of the "small businesses
phenomenon" we can see, these phenomena, basically for business owners act
of management. Business owners of these business management behavior depends on
the consciousness of the potential business owners, because these consciousness
for most of the "grow up", "change not strong" enterprise
of common business owners, and these limits the development of the enterprise
consciousness and expands, in order to analysis is convenient, we call it a
"small entrepreneurs consciousness". Through for many "grow
up", "change not strong" enterprise of investigation, we found
that the enterprise's business owners exist the following "small
entrepreneurs consciousness" :
1, "enterprise is my personal
enterprise."
2, "I give employees create the jobs,
for they gave a lot."
3, "outsiders are not reliable, the
family is the only reliable."
4, "my ability are stronger than
other, as long as others according to my instructions will do."
5, "I as long as you put enough
energy, you can do all things."
It is these "small entrepreneurs
consciousness", the existence of the decision of the business owners and
management behavior, which leads to the enterprise "grow up" results,
the one we analyses of the "small entrepreneurs consciousness".
If in your potential in consciousness that
"enterprise is my personal enterprise", this destined to your
enterprise will produce the case in the "family privilege",
"boys" and "everything is by theirselves" phenomenon.
Because "enterprise is my personal enterprise", so I can follow my
preference, family man is my family, and I will let them in the enterprise to
enjoy life and enjoy the privilege of more than others, because all the costs
are the enterprise to take me. Because "enterprise is my personal
enterprise", rather than outsiders enterprise, so I must do well in
enterprise, busy looking for help for a family, "boys"
understandable. Because "enterprise is my personal enterprise",
rather than outsiders enterprise, so stranger things carefully, they won't work
seriously, so I have to "everything is by theirselves".
If in your potential in consciousness that
"I give employees create the jobs, for they have a", it was doomed to
your enterprise of existing in the case of the "ordinary employees pay
less than family staff pay", "employees compensation levels
low", "to ignore the ordinary employees development" and
"don't respect the ordinary employees" phenomenon. Because "I
give employees create the jobs, for they have a", so I can be "family
staff more than the average employee compensation system. Because "I give
employees create the jobs, for they have a", so I can ignore their needs
and their development. Because "I give employees create the jobs, for they
have a", so they can bear with me and my home to some of the people don't
respect.
"Stranger is not reliable, the family
is the only reliable" is "enterprise is my personal enterprise"
derivatives. Because "enterprise is my personal enterprise", and not
an outsider of the enterprise, so "outsiders are not reliable, the family
is the only reliable". And "outsiders are not reliable, the family is
the only reliable" the existence of consciousness produced the
"boys", "the family in the others who management",
"everything is by theirselves" phenomenon.
If in your potential in consciousness that
"my ability are stronger than other, as long as others according to my
instructions will do" and "I as long as you put enough energy, you
can do all things", which doomed you like of the cases as general manager
of the company matter, regardless of the size to bother about, don't like to
listen to others perspective on things and to deal with things in thinking, his
decision made things directly. Also the decision you can YueJi management,
because you have enough power and energy deal with all problems.
Second, a "small entrepreneurs
consciousness" lead to consequences
We can't simply evaluation "small
entrepreneurs consciousness" is good. When a small businesses at startup,
"small entrepreneurs consciousness" can make business owners accurate
and clear, specific to learn and grasp enterprise of the whole situation, also
can set "decision", "executive" and "monitoring"
function in a body, greatly reducing the startup of artificial cost.
"Small entrepreneurs consciousness" in the small business startup is
quite effective.
But, when small business experience startup
to stability, once make enterprise to success "magic weapons" will
become an obstacle to the further development of. The one we to evaluate these
"small entrepreneurs consciousness".
If you believed that "enterprise is my
personal enterprise", which doomed the enterprise's management only about
you, has nothing to do with other employees, in aeriform in, you and the
enterprise staff to the opposite. Employees on the enterprise's management
policies and measures taken to ignore, you saw as normal, as long as they
passively finish you set tasks will do. In your this kind of consciousness, the
staff is not a brain, thinking people, the staff is just you production tools.
The consciousness of the actual results, you in the enterprise internal
yourself set up many "opponents", let alone move their enthusiasm,
initiative and creativity.
If you always want to "I give
employees create the jobs, for they have a", you will ignore the other
facts, the staff to the enterprise pay a lot of, also give you pay a lot. They
give and get to from comparing them to get after all is less than the cost.
Admittedly, it is their pay, make the business enterprise gradually development
and expansion, it was their pay, just have you now today. If you are always on
the side of the coin, "pay", then you will be lost on the other side
of the coin-" get ". Of course there is the potential consciousness,
you can give employees on low wages, you can also let a man of talent away,
because you do not see the "get", do not see the "get" more
than "pay". Therefore, you also lost more "get"
opportunity, more make the enterprise expands the opportunity.
If you are "outsiders are not
reliable, the family is the only reliable" consciousness, this will be the
enterprise available human resources from the entire social cut to within the
family. We are not in charge of the whole family analysis enterprise can lead
to family conflict, but only from family take it, and to satisfy the business
enterprise development all kinds of talents, the family must meet the demands
of two conditions: one is the family to large enough; 2 it is internal various
talents have family. In fact, the two requirements are very difficult to
achieve, family talent far from meeting the needs of the development of the
enterprise, and family lack talent mechanism of a kind of competition and limit
the ability to play them. Now the trend of the development of the enterprise
from the wider range can only take just and broader scope take necessary
resources.
If you are "my ability are stronger
than other, as long as others according to my instructions will do" and
"I as long as you put enough energy, you can do all things"
consciousness, you actually took his limit in a small circle inside, but at the
same time, also the size of the enterprise limit in a very small range. Because
enterprise only need you ability can over, then your enterprise can do is very
limited, for the function also is very limited. Because enterprise only need
you can be in charge of energy, so enterprise can do must not much, or you will
be dead tired. Your power and your energy determines your the size of the
enterprise, so only according to your abilities and your energy to decide
enterprise work, your enterprise will never be big enterprise, never become
strong enterprise.
As in the case of electronic company, the
beginning of a period of high speed development experience able period, but the
next meet the enterprise development bottleneck. Used to make the enterprise
successful "magic weapons" has become the further development of
"the burden", "small entrepreneurs consciousness" has
decided to the ability of the enterprise, the enterprise the energy, the
enterprise partner and enterprise's enthusiasm and doomed it forever can have
now of the powerful.
Three, and turn "small entrepreneurs
consciousness" "the great entrepreneurs consciousness"
Since "small entrepreneurs
consciousness" decided to the enterprise strong, limit the further
development of the enterprise, then, to the further development of the
enterprise, we must break the potential "small entrepreneurs
consciousness", turn "small entrepreneurs consciousness"
"the great entrepreneurs consciousness". Below we to each analysis:
First, consciously turn potential consciousness
"enterprise is my personal enterprise" as "enterprise is all the
staff of enterprise". Only the enterprise as all the staff of enterprise,
can the staff from "opponents" role into "partner" role, to
set up all the staff of "master" consciousness, which play of the
staff enthusiasm, initiative and creativity.
Second, consciously turn potential
consciousness "I give employees create the jobs, for they have a" for
"staff to enterprise create a lot of value". Only see the creation of
the staff of the employees more than the fact that get, can we dare to enlarge
our enterprise staff, to dare to attract can create more value to the
enterprise of high-quality talents. Only the enterprise staff further strong,
high-quality staff further increase, the enterprise can further strong.
Third, consciously turn potential
consciousness "outsiders are not reliable, the family is the only
reliable" for "as long as pay attention to the needs of employees and
most of the employees are worthy of trust". Only in the greater range
choose reliable partner, enterprise to find more partners, enterprise to find
more to partner. More and more partners to partner is the enterprise expands
the indispensable conditions.
Fourth, consciously turn potential
consciousness "my ability are stronger than other, as long as others
according to my instructions will do" for every employee has their
strengths, and I'd like to listen to their views, in order to make full use of
their advantages ". Only see every employee's strengths, fully to listen
to their views, employee talent and wisdom for the enterprise to really use.
Big the comprehensive strength of the enterprise is the enterprise within
different types professionals portfolio of capabilities, only different types
of specialist ability into full play, big the comprehensive strength of the
enterprise can obtain the show. Small businesses want to "big",
"strong" should first learn how to make the best use of the talent
strengths began.
Fifth, consciously turn potential consciousness
"I as long as you put enough energy, you can do all things" for
"I cannot arrange the enterprise all things, I want to subordinate
authorized, let them handle more thing". Only according to the ability of
employees full authorization they can force and things, enterprise to develop
and grow just can't be his energy restrictions. Oneself also can focus your
energy spent on more good at place or enterprise more important things.
Watch the typical "small entrepreneurs
consciousness" and "big entrepreneurs consciousness" contrast
(a) "small entrepreneurs
consciousness"
1, "enterprise is my personal
enterprise".
2, "I give employees create the jobs,
for they gave a lot."
3, "outsiders are not reliable, the
family is the only reliable."
4, "my ability are stronger than
other, as long as others according to my instructions will do."
5, "I as long as you put enough
energy, you can do all things."
(2) "big entrepreneurs
consciousness"
1, "enterprise is all the staff of
enterprise."
2, "employees to enterprise created
many value."
3, "as long as pay attention to the
needs of employees and most of the employees are worthy of that trust."
4, every employee has their strengths, and
I'd like to listen to their views, in order to make full use of their
strengths."
5, "I cannot arrange the enterprise
all things, I want to subordinate authorized, let them handle more
things."
Potential "small entrepreneurs
consciousness" is not a day or two of the form, and of course we can't
expect in a day or two change this for years, or even decades long form
subconscious mind. But this kind of consciousness also do not need to form it
needed time to change it so long, as long as we control the above the "big
entrepreneurs consciousness", every morning and evening carefully read the
few inside it, and put it into your behavior in, to time, we will help foster
our "big entrepreneurs consciousness". Consciousness decided to act,
when we bring up "big entrepreneurs consciousness", our management
behavior is more like a big enterprise style.
Four, establish and "big entrepreneurs
consciousness" adaptation of the management system
When we turn "small entrepreneurs
consciousness" "the great entrepreneurs consciousness" of the
process, we shall establish and "big entrepreneurs consciousness"
adaptation of the management system, to avoid consciousness in the process of
change because of "power vacuum and cause business risk. In general,
mainly from the following several aspects.
First of all, the introduction of can form
a modern enterprise management system of professional talents, let them
participate in the reconstruction of the enterprise architecture in the
process.
Second, to design enterprise organization
structure system, the organizational structure clear functions. New
organizational structure should include decision-making system, implement
system and supervision system, and in the new system can execute "decision",
"executive" and "monitoring" separation.
Once again, and a comparatively complete
modern enterprise management system operating system.
